Marketing-Management Analyse, Planung u. Kontrolle
Kaydedildi:
MARC
| LDR | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | 954866 | ||
| 007 | tu | ||
| 041 | |a ger | ||
| 100 | 1 | |a Kotler, Philip | |
| 245 | 1 | 0 | |a Marketing-Management |b Analyse, Planung u. Kontrolle |
| 246 | 3 | |a KOTLER, Philip: | |
| 264 | 1 | |a Stuttgart |b Poeschel |c 1977 | |
| 300 | |a XX, 908 S. |b m. Abb. |c 8° | ||
| 500 | |a 419.544 -- KOTLER, Philip: -- Marketing-Management(Marketing Management: -- Analysis,planning,and control[Deutsch]). -- Analyse,Planung u.Kontrolle.Dt.Übers.d. -- 2.Aufl.v.Heide Reber u.Gerhard Reber.Un- -- gek.Studienausg.(Unveränd.Nachdr.d.Aufl. -- Stuttgart 1974.) - Stuttgart:Poeschel 1977. -- XX,908 S.m.Abb.8° -- 1977:4188/gb. -- Pe. | ||
| 700 | 1 | |a Reber, Heide |e Übers. | |
| 700 | 1 | |a Reber, Gerhard |e Übers. | |
| 852 | |c 419.544 | ||
| 591 | |a description: Market ing Management Marke t iAnaly sis , planning t and controlpltetschj .Analyse , Planung u . Kontrolle . Bfc Afcr s . d .2. Auf l.v. Heide Reber u. Gerhard fficber.Ungek . Studienausg . Unveränd . Nadanär . Auf 3UStuttgart 19747 StuttgartsXX,9o8 S.m.Abb.81977:4188gb. |a signature: 419.544 |a author: KOTLER, Philip | ||
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| 999 | |z 82 |